Thursday, September 30, 2010

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Leclerc launched a stir to the "ducks promo




There were only able to attack the Leclerc sacrosanct prospectus. For years all the distributors have been saying they will limit the number of flyers while doing exactly the opposite. Leclerc does not beat four paths with a posture that has everything from politics, as he knows so well, up to a commitment "Zero prospectus in 2020. Advocating in exchange for paperless solutions du prospectus
Encore une longueur de communication d'avance, mais on peut aussi flairer l'habile coup politique tant l'écran de fumée est gros permettant de reposer la question des promos et destabiliser ses concurrents fort de sa suprématie en image prix.
Ce questionnement de la promo et autres avantages des cartes de fidélité que Michel-Edouard Leclerc ou encore Serge Papin avaient d'ailleurs évoqués lors des dernières journées de l'IFM.
A suivre, en tout cas encore un joli coup de communication de Leclerc !!!

Monday, September 27, 2010

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FNAC Velizy II puts Apple Hot!


A small revolution this weekend at FNAC Velizy II, Apple Discounts!

Usually, the price Apple remains unchanged regardless of the distribution channel. Can not find a dealer discount Apple products.
The opening of the Apple Store in the center, required a response from the FNAC (incidentally the first Apple dealer in France). This is done with force and POS promotional podium at the entrance of the store. A real breakthrough in commercial practice and the opportunity for members to purchase its Fnac Apple hardware 5% cheaper.

Not clear what the Apple Store, but peut-être de faire croquer de la pomme à ceux qui auront bénéficiés de démonstrations dans le magasin de la marque ?

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Apple, a hot number! The



Ce samedi, Apple ouvrait son 4ème Apple Store français à Vélizy II.  S'il n'a pas la magie de lieux comme le Louvre ou l'Opéra, Apple réussit tout de même à y faire son numéro. Longue file d'attente, haie d'honneur et ola pour chaque client. Et comme d'habitude un Apple Store bourré à craquer.

Apple n'est devenu pas pour no number 2 of world market capitalization, passing last Thursday before PetroChina.

Thursday, September 16, 2010

Pepe The King Prawn Hepatitis

I was at home



Everything was fine And then
Life is so
once beige, gray
once and occasionally colored
matter yet time and space if the center does not matter if the wind does not blow
What to do with all the clutter that obscures the day
sets mixed and intimate behaviors?
appear, appear somewhat
home, in the stomach and in the den beats
ventricles
Being a Lascaux paintings
without a flame without fire
a territory without a fight
a simple wish, a
how to laugh
be loving, if possible
consistently
born or nothing without a net at the bottom

dreams without a knife edge




a pin chewing constantly, a funny look in his eyes
the idea of perhaps having forgotten something without really knowing what

did not care a bit but
but failed to mention the absence .

Tuesday, September 14, 2010

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balances will stop floating?


At least today the request made by the Board of Trade of France who wish their removal.

"Two years after the entry into force of the LME, in agreement with the majority of federations of trade, the FPS pronounce today for a management plan balances. Thus, the Council Trade of France proposes the elimination of balances floating. "

A position that would eventually get well before the blurring that this new regulation has come to create in the minds of consumers (see my previous post, among other things on Marionnaud) and low impact on sales.

Saturday, September 11, 2010

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Marionnaud not finished over


dint of floating, the balances could well end up sinking or sink those who use and abuse. In any If what one may think of the sight of Sales at Marionnaud early September. The Summer Sales ended late July, August and holiday balances again. But what is there to settle?